Table 2

Drug Brands in Product Claim Advertisements in 2016 Sample

Brand NameManufacturerAdvertised Indication
BreoGlaxoSmithKlineAsthma
BrilintaAstraZenecaAcute coronary syndrome
ChantixPfizerSmoking cessation
CialisaEli LillyErectile dysfunction, enlarged prostate
CosentyxNovartisPlaque psoriasis, psoriatic arthritis
EliquisBristol-Myers SquibbDeep vein thrombosis, pulmonary embolism
EnbrelaAmgenRheumatoid arthritis
EntrestoNovartisChronic heart failure
FarxigaAstraZenecaType 2 diabetes
HarvoniGilead SciencesHepatitis C
HumiraAbbVieCrohn’s disease, plaque psoriasis, psoriatic arthritis, rheumatoid arthritis, ulcerative colitis
InvokanaJanssenType 2 diabetes
JardianceBoehringer IngelheimType 2 diabetes
KybellaAllerganSubmental fullness
LatudaSumitomo DainipponBipolar depression
LinzessAllergan; IronwoodIrritable bowel syndrome with constipation
LyricaPfizerDiabetic nerve pain, epilepsy, fibromyalgia, neuropathic pain, post herpetic neuralgia
MyrbetriqAstellasOveractive bladder
Namenda XRAllerganDementia with Alzheimer
OpdivoBristol-Myers SquibbHodgkin’s lymphoma, lung cancer, melanoma, metastatic melanoma across BRAF status
PradaxaBoehringer IngelheimDeep vein thrombosis, pulmonary embolism
Prevnar 13Wyeth; PfizerPneumococcal pneumonia vaccine
SymbicortAstraZenecaAsthma, chronic obstructive pulmonary disease (COPD)
TaltzEli LillyPlaque psoriasis
ToujeoSanofiType 2 diabetes
TresibaNovo NordiskType 1 or 2 diabetes
TrintellixTakedaMajor depressive disorder
TrulicityEli LillyType 2 diabetes
TrumenbaPfizerMeningitis B vaccine
ViagraPfizerErectile dysfunction
ViberziAllerganIrritable bowel syndrome with diarrhea
VictozaNovo NordiskType 2 diabetes
XareltoJanssenAcute coronary syndrome, deep vein thrombosis, stent thrombosis
XeljanzPfizerRheumatoid arthritis
XiidraShire PharmaceuticalsChronic dry eye

  • BRAF = human gene that encodes the B-Raf protein.

  • ↵a Product also featured in 2004 sample.