Drug Brands in Product Claim Advertisements in 2004 Sample
| Brand Name | Manufacturer | Advertised Indication |
|---|---|---|
| Actonela | Procter & Gamble | Osteoporosis |
| Allegraa,b | Aventis | Allergy |
| Ambienc,d | Sanofi-Synthelabo | Insomnia |
| Celebrexc,d | Pfizer | Overactive bladder |
| Cialisc,e | Eli Lilly | Erectile dysfunction |
| Crestora,d | AstraZeneca | Hypercholesterolemia (high cholesterol) |
| Detrol LAa,d | Pfizer | Overactive bladder |
| Diovana,d,f | Novartis | Hypertension |
| Diovan HCTd | Novartis | Hypertension |
| Enbrela,e | Immunex | Rheumatoid arthritis |
| Fosamaxa,d | Merck | Osteoporosis |
| Lamisila,d | Novartis | Onychomycosis (nail fungus) |
| Levitraa | Bayer | Erectile dysfunction |
| Lipitorc,d | Pfizer | Hypercholesterolemia (high cholesterol) |
| Lotrel | Novartis | Hypertension |
| Nexiuma,b | AstraZeneca | Gastresophageal reflux disease (acid reflux) |
| Plavixa,d | Bristol-Myers | Squibb Acute coronary syndrome |
| Prevacidb,c | TAP | Gastresophageal reflux disease (acid reflux) |
| Procritc,d | Amgen | Chemotherapy-related anemia |
| Singulaira,d | Merck | Allergy |
| Valtrexc,d | GlaxoSmithKline | Genital herpes |
| Zelnorma | Novartis | Irritable bowel syndrome with constipation |
| Zocora,d | Merck | Hypercholesterolemia (high cholesterol) |
| Zolofta,d | Pfizer | Depression, social anxiety disorder |
↵a Product claim advertisements.
↵b Product switched to over-the-counter availability (prescription no longer required) since study’s publication.
↵c Product claim and reminder advertisement.
↵d Patent for product expired since study’s publication, opening up the market to generic equivalents.
↵e Product also featured in 2016 sample.
↵f Advertisement promoted unnamed products that were identified on corresponding website.