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Research ArticleOriginal Research

Effect of Payment Incentives on Cancer Screening in Ontario Primary Care

Tara Kiran, Andrew S. Wilton, Rahim Moineddin, Lawrence Paszat and Richard H. Glazier
The Annals of Family Medicine July 2014, 12 (4) 317-323; DOI: https://doi.org/10.1370/afm.1664
Tara Kiran
1Keenan Research Centre in the Li Ka Shing Knowledge Institute of St. Michael’s Hospital, Toronto, Ontario, Canada
2Department of Family and Community Medicine, St. Michael’s Hospital, Toronto, Ontario, Canada
3Department of Family and Community Medicine, University of Toronto, Ontario, Canada
MD, MSc
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  • For correspondence: tara.kiran@utoronto.ca
Andrew S. Wilton
4Institute for Clinical Evaluative Sciences, Toronto, Ontario, Canada
MSc
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Rahim Moineddin
3Department of Family and Community Medicine, University of Toronto, Ontario, Canada
4Institute for Clinical Evaluative Sciences, Toronto, Ontario, Canada
5Dalla Lana School of Public Health, Toronto, Ontario, Canada
PhD
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Lawrence Paszat
4Institute for Clinical Evaluative Sciences, Toronto, Ontario, Canada
MD, MSc
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Richard H. Glazier
1Keenan Research Centre in the Li Ka Shing Knowledge Institute of St. Michael’s Hospital, Toronto, Ontario, Canada
2Department of Family and Community Medicine, St. Michael’s Hospital, Toronto, Ontario, Canada
3Department of Family and Community Medicine, University of Toronto, Ontario, Canada
4Institute for Clinical Evaluative Sciences, Toronto, Ontario, Canada
5Dalla Lana School of Public Health, Toronto, Ontario, Canada
MD, MPH
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  • Author Response to Dr. Strasberg
    Tara Kiran
    Published on: 14 August 2014
  • Response to Effect of Payment Incentives on Cancer Screening in Ontario Primary Care
    Suzanne Strasberg
    Published on: 05 August 2014
  • Financial incentives
    Simone Dahrouge
    Published on: 28 July 2014
  • Need for Increasing Appeal to Intrinsic Motivation
    Sachin H. Jain
    Published on: 17 July 2014
  • Published on: (14 August 2014)
    Page navigation anchor for Author Response to Dr. Strasberg
    Author Response to Dr. Strasberg
    • Tara Kiran, Staff Physician

    We thank Dr. Strasberg for her comments on our paper and for sharing her experience as a family physician in Ontario.

    As Dr. Strasberg points out, the age and sex adjusted screening rates for cervical, breast, and colorectal cancer increased from 55 to 57%, 60 to 63%, and 20 to 51% respectively during the study period. To determine whether these increases might have been a result of financial incentives, we perf...

    Show More

    We thank Dr. Strasberg for her comments on our paper and for sharing her experience as a family physician in Ontario.

    As Dr. Strasberg points out, the age and sex adjusted screening rates for cervical, breast, and colorectal cancer increased from 55 to 57%, 60 to 63%, and 20 to 51% respectively during the study period. To determine whether these increases might have been a result of financial incentives, we performed a segmented regression analysis. Using this technique, we did not find a statistically significant change in cervical and breast cancer screening rates that could be associated with the pay for performance program. We found the colorectal cancer screening rate increased 3% per year before incentives and 4.7% per year after incentives. However, as Dr. Strasberg mentions, other initiatives may have influenced the improvement we observed in colorectal screening.

    Pay for performance rests on the premise that more money will motivate doctors to provide better care. Dr. Strasberg believes these incentives motivated her own practice to focus efforts on cancer screening. Others have argued, however, that physicians are already motivated and that patient and system factors have a stronger influence on screening rates. For example, patient preference for a female provider for cervical cancer screening or the functionality of our information systems to identify those overdue for screening may be bigger factors than physician motivation.

    We would encourage policy makers to preferentially pursue approaches to improve cancer screening rates that are supported by evidence such as patient financial incentives and population-based screening programs with centrally organized recall.

    Competing interests: None declared

    Show Less
    Competing Interests: None declared.
  • Published on: (5 August 2014)
    Page navigation anchor for Response to Effect of Payment Incentives on Cancer Screening in Ontario Primary Care
    Response to Effect of Payment Incentives on Cancer Screening in Ontario Primary Care
    • Suzanne Strasberg, Provincial Primary Care Lead

    As the Provincial Primary Care Lead at Cancer Care Ontario and a family doctor working in the trenches in the Jane Finch corridor in Toronto, I would like to respond to the article, "Effect of Payment Incentives on Cancer Screening in Ontario Primary Care."

    While the findings of this article have concluded that pay for performance incentives were associated with minimal increases in cancer screening rates, our...

    Show More

    As the Provincial Primary Care Lead at Cancer Care Ontario and a family doctor working in the trenches in the Jane Finch corridor in Toronto, I would like to respond to the article, "Effect of Payment Incentives on Cancer Screening in Ontario Primary Care."

    While the findings of this article have concluded that pay for performance incentives were associated with minimal increases in cancer screening rates, our practice has found the preventative care bonuses beneficial and an incentive to improve patient care. As a result of these incentives, our practice has developed a quality improvement plan for cancer screening and used part of the funding provided by the incentives to hire an additional staff person dedicated to telephoning and booking patients due for screening.

    The article states that screening rates increased from 55% to 57% for cervical cancer screening, 60% to 63% for breast cancer screening, and 20% to 51% for colorectal cancer screening, and suggest that these changes are not significant. While at first glance these numbers may seem small, it is important to provide context for these statistics within Ontario's large population. An increase in 3%, for example, as noted within the study timeframe for cervical screening rates, translates into tens of thousands of additional women being screened for cervical cancer. This increase is a significant achievement in such a short amount of time.

    It is also important to note that pay-for-performance incentives are one initiative of many to increase screening rates. It is limiting to suggest that pay-for-performance incentives alone can bend the curve; rather, multiple approaches to improve screening rates are likely the most effective approach.

    While there are always opportunities to improve, and implementing pay-for-performance incentives are no exception, Ontario primary care physicians have been able to increase screening over the years which has resulted in better care for the patients of this province. This is likely a result of a variety of different approaches which for some physicians includes financial incentives. Before a careful review of these primary care incentives is undertaken, we should be careful not to throw the baby out with the bathwater.

    Competing interests: None declared

    Show Less
    Competing Interests: None declared.
  • Published on: (28 July 2014)
    Page navigation anchor for Financial incentives
    Financial incentives
    • Simone Dahrouge, Director of Research

    Financial incentives can affect behaviour and are expected to have their place in physician remuneration models in the future. However, as this study demonstrates, these schemas are not likely useful in achieving better coverage for cancer screening and probably other care activities, at least not without compromising the doing of another task. This is because there isn't enough time to do all the required primary and s...

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    Financial incentives can affect behaviour and are expected to have their place in physician remuneration models in the future. However, as this study demonstrates, these schemas are not likely useful in achieving better coverage for cancer screening and probably other care activities, at least not without compromising the doing of another task. This is because there isn't enough time to do all the required primary and secondary preventive care, and money doesn't create time unless it is used to hire help or buy tools that support better care. In that case, why not invest in such structures directly. I believe that family physicians don't need financial incentives to motivate their patient care. Rather practices need support in optimizing effectiveness and efficiency. Evidence suggests that a number of organizational structures can achieve this, including electronic tools, adequate team structure, and established processes

    Simone

    Competing interests: None declared

    Show Less
    Competing Interests: None declared.
  • Published on: (17 July 2014)
    Page navigation anchor for Need for Increasing Appeal to Intrinsic Motivation
    Need for Increasing Appeal to Intrinsic Motivation
    • Sachin H. Jain, Lecturer

    Kiran et al's paper is the most recent in a line of important investigations demonstrating that physicians are motivated by more than just financial remuneration. Policy-makers, health care administrators, and others must remember that professionalism has long motivated physicians to right by their patients and is part of the fabric of our training and ethics. We must continue to find ways to support, protect, and enhance thi...

    Show More

    Kiran et al's paper is the most recent in a line of important investigations demonstrating that physicians are motivated by more than just financial remuneration. Policy-makers, health care administrators, and others must remember that professionalism has long motivated physicians to right by their patients and is part of the fabric of our training and ethics. We must continue to find ways to support, protect, and enhance this professionalism by making it easier and simpler to abide by a patient's wishes and best interest. Some, carefully designed and executed financial incentives will be helpful--but by no means should be regarded as the only way for us drive optimal outcomes for patients--as this new evidence shows.

    Competing interests: None declared

    Show Less
    Competing Interests: None declared.
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The Annals of Family Medicine: 12 (4)
The Annals of Family Medicine: 12 (4)
Vol. 12, Issue 4
July/August 2014
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Effect of Payment Incentives on Cancer Screening in Ontario Primary Care
Tara Kiran, Andrew S. Wilton, Rahim Moineddin, Lawrence Paszat, Richard H. Glazier
The Annals of Family Medicine Jul 2014, 12 (4) 317-323; DOI: 10.1370/afm.1664

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Effect of Payment Incentives on Cancer Screening in Ontario Primary Care
Tara Kiran, Andrew S. Wilton, Rahim Moineddin, Lawrence Paszat, Richard H. Glazier
The Annals of Family Medicine Jul 2014, 12 (4) 317-323; DOI: 10.1370/afm.1664
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